Marketing Manager in Reno, Nevada For Sale

Company Description
If you ar™re ready to attain career success, join Nature's Bakery. As part of our team, in this job you would play a key role in our strategic planning. Grow with us! We are a growing family owned company our mission is to offer all natural, nutritious and deliciously wholesome snack foods to support balanced, healthy, everyday lifestyles. Innovate with us! As we create meaningful experiences for consumers with our market-leading brand. Engage with us! As we achieve the best results through collaboration, powered by the diversity of our people.
We cater to many different people, ages, fitness levels and lifestyles by keeping it simple: all natural ingredients, great taste, balanced nutrition and plenty of energy for life'™s journeys. And because we have pledged to create quality foods that everyone can enjoy and benefit from, we are ready, willing and able to lead the way to a nicely balanced life. Our products are in thousands of retail stores throughout the United States and internationally.
Job Description
Nature’s Bakery, a rapidly growing wholesome natural snacks and foods brand that supports health conscious living and active lifestyles, is looking for an energetic Marketing Manager to join the marketing team. This position will be responsible for supporting the growth and development of the Nature’s Bakery brand and wholesome Fig Bar product line in the U.S. and Canada. This position reports to the VP of Marketing.
Essential Function:
The Marketing Manager will support sales strategy and strategic and tactical consumer marketing activities focusing on growth, profitability, and building brand awareness.
Key Responsibilities:
Assists in the launch of national and regional brand activation programs
Coordinate with strategic brand partners and agencies on various creative, web, and content development projects
Supports introductions of line extensions and new product launches
Oversee various packaging design, proto-typing, merchandising and sales tool development
Lead the execution and ROI analysis of select store programs for various channels – grocery, c-store, mass
Acting go-to knowledge resource for key assigned market segments and special topics, (Gluten-Free, Non-GMO, Specialty Diet, etc.)
Research, strategic planning, and marketing program development for target segments
Manages and tracks annual marketing budget and project/program budgets
Mentor junior marketing staff and department interns
Oversee the coordination of annual strategic sales/marketing planning meeting
Education/Experience
Bachelor Degree required and MBA degree strongly preferred
Minimum of 5 -7 years marketing management
2 years in consumer packaged goods marketing desirable
Skills, Ability and Knowledge
Entrepreneurial, self-motived and able to work with minimal direction and supervision
Knowledge of Brand management/Category management a plus
Experience in Natural Foods industry a plus
Familiarity using and interpreting syndicated market data (IRI, Nielson, SPINS)
Management of marketing budgets
Ability to travel 10 -15% domestically
We offer competitive pay based on education, experience, and other qualifications. We offer comprehensive benefits including medical, dental, vision, 401(k) , tuition reimbursement for continuing education, paid vacation, and more.
Click here to apply.